PRODUCT, DESIGN &
PLAYER EXPERIENCE
LEADER
Designing game experiences that engage players and drive results.
I partner with cross functional teams to design innovative features and systems that create meaningful player journeys and long term value.
Featured Work
A selection of systems and features I’ve designed and evolved to enhance player experience and drive results.
Daily Rewards System
Progression • Retention • Engagement
Redesigned the Daily Rewards experience into a long term progression system that increases player retention, engagement, and perceived reward value.
Island Hop Feature
Replayability • Motivation
Reimagined a core engagement feature by improving progression, reducing friction, and creating a more rewarding gameplay loop that encourages repeat participation.
Lobby Experience Redesign
Discovery • Navigation • Engagement
Modernized the game lobby to improve navigation, content discovery, and the overall player experience through a cleaner, more intuitive interface.
In Slot Experience Enhancements
Immersion • Animation • Polish
Designed a premium in slot experience with immersive animations, polished interactions, and an optimized interface that enhances gameplay.
Games I’ve Worked On
Contributing to feature design, player experience, and live operations across leading social casino titles.
Core strengths
The principles that guide every product decision, from concept to live operations.
Design Thinker
Design Thinker
Player Focused
Player Focused
Impact Driven
Impact Driven
Collaborative Leader
Collaborative Leader
EXPERIENCE
A snapshot of the experience, scale, and accomplishments behind my product leadership journey.
10+ Years of Experience
Designing and delivering player-focused game systems
3 Live Casino Titles
Shipped across major social casino platforms
100+ Features Designed
Across progression systems, UX, and live features
Data-Driven Approach
Design decisions informed by player behavior and performance metrics
Let’s Work Together
If you’re looking to build engaging player experiences or collaborate on game design, I’d love to connect.
