PRODUCT, DESIGN &

PLAYER EXPERIENCE

LEADER

Designing game experiences that engage players and drive results.

I partner with cross functional teams to design innovative features and systems that create meaningful player journeys and long term value.

Featured Work

A selection of systems and features I’ve designed and evolved to enhance player experience and drive results.

Daily Rewards System Evolution

Concept to Final Design
Designed and iterated on a scalable rewards system to improve early retention and long-term engagement.

Island Hop Feature Optimization

V1 vs V2 · Iteration & Optimization
Refined feature structure and UX to improve clarity, progression, and player motivation.

Lobby Experience Redesign

A full re-design of the lobby experience with improved UI, animations, and interactions.

In Slot Experience Enhancements

UI · Animations · Interactions
Created a brand new in-slot experience with both landscape and portrait.

Games I’ve Worked On

Contributing to feature design, player experience, and live operations across leading social casino titles.

VALUE STRIP

 selection of systems and features I’ve designed and evolved to enhance player experience and drive results.

Design Thinker

Design Thinker

I solve complex player experience challenges through creative, structured design solutions.

Player Focused

Player Focused

I put players at the center of every decision to create engaging and meaningful experiences.

Impact Driven

Impact Driven

I design features that deliver measurable results and long-term value for live games.

Collaborative Leader

Collaborative Leader

I work across teams to bring ideas to life and deliver high-quality player experiences.

EXPERIENCE

 selection of systems and features I’ve designed and evolved to enhance player experience and drive results.

10+ Years of Experience

Designing and delivering player-focused game systems

3 Live Casino Titles

Shipped across major social casino platforms

30+ Features Designed

Across progression systems, UX, and live features

Data-Driven Approach

Design decisions informed by player behavior and performance metrics

Let’s Work Together

If you’re looking to build engaging player experiences or collaborate on game design, I’d love to connect.

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